Brook Group has announced two senior appointments at Aysgarth Falls Hotel as the hospitality group continues to invest in the North Yorkshire property and expand its destination leisure offering.

The group has appointed Peter Banks as strategy and development consultant and Glen Taylor as general manager, with both joining the hotel’s leadership team to support its ongoing development and strengthen operations.

Peter Banks, strategy and development consultant, will support the group’s leisure portfolio while general manager Glen Taylor oversees operations, joining from Middleton Lodge.

Aysgarth Falls Hotel, located in the Yorkshire Dales National Park, has been a recent focus of The Brook Group’s strategy to position the hotel as one of Yorkshire’s leading hospitality destinations. The appointments come as the four-star hotel enters its next phase of growth, with the scheduled opening of 14 new lodges later this year.

Banks said: “I am delighted to be working with the team at The Brook Group as they reposition their leisure business. The properties we are working on have huge potential to provide outstanding facilities in some stunning locations. We’re already making big progress with the appointment of experienced team members and focusing on quality, standards and the future.”

Taylor said: “I am delighted to be joining Aysgarth Falls Hotel at such an exciting stage in its development. The hotel enjoys an outstanding location and has a strong history that I look forward to being a part of and working with the team to build on its strong foundations and deliver exceptional experiences for our guests. The Dales mean a lot to me, and it’s a pleasure to be able to work in an area so close to the heart.”